We all thought that Millennials were obsessed with social media, but Gen Z is taking this to a whole other level. Gen Z is beginning
Every day, billions of people use Google to search for a wide variety of information — a local coffee shop, home repair tips, fashion trends,
The world of social media (and digital marketing in general) changes and evolves continually. Therefore, it requires constant self-development, learning, and staying on top of
Businesses trying to market themselves on social media need to understand how to use social media visuals in the right way. Images and videos are
Want to know how to bake a lemon pound cake? Google it. Looking for a new apartment in a neighboring city? Google it. Curious what
In the beginning, social media was a communication experiment. Over time, it evolved into massive platforms that became an integral part of our everyday lives.
Last year, Chris Cox (Facebook’s chief product officer) said that Facebook Stories would surpass social media news feeds as the primary way users share content
People have had less trust in social media since the Cambridge Analytica scandal in early 2018. The news headlines that surrounded the alleged data misuse
There’s too much noise on social media, and brands need to have the right social media marketing strategy to be heard online. However, it’s also
As 2018 closed out, business owners and marketers around the world revisited how to improve their social media strategies. We know that, as a marketing
Last year, Chris Cox (Facebook’s chief product officer) said that Stories would surpass social media newsfeeds as the primary way users share content within 2019.
With more and more brands incorporating social media in their digital marketing strategies, it’s becoming increasingly difficult to get noticed. Brands are increasing their social